Rob Yandell

Editor, Publisher, Events

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Guest blogging is often quality and relevant, so why the dim view?

I read a lot of blog posts and if I’ve enjoyed one I’ll want to know who wrote it, what they do and possibly even add them to my social network. This means a link to the author’s profile, website or Twitter handle at the bottom of the post is useful.

So why does it feel like Google tarnishes everyone with the same brush? Although we all know that people use guest blogging to link-build there are lots of people out there who are writing and publishing legitmate, relevant content which people like me value.

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